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Privacy & Policy

1. Scope and Application

Bitla Software Private Limited is an Indian limited liability company registered and incorporated under the Companies Act, 1956, and has its registered offices at No. 18, MP Krishna Mansion 5th Block, Koramangala, Bengaluru – 560095 (“Company”).

1.2 This Privacy Policy covers the practices for handling and securing your Information held by the Company. This Privacy Policy is applicable to all persons who access, use, purchase any product or services from the Company (collectively, the “Services”) through our online platforms, mobile applications, websites ( / / / /, mobile sites and other online channels and through other interactions and communications with the Company or its agents or affiliates (collectively, the “Platform”). This Privacy Policy applies to all users of the Services from any Platform.

1.3 By accessing the Services provided by the Company and accessing or using them through any Platform, you expressly consent and confirm to the Company gathering, maintaining, using, processing, and disclosing your necessary Information in accordance with this Privacy Policy. If you do not agree with this Privacy Policy or the Terms of Use or any other policies of the Company published on any Platform, at any time, do not use any of the Services or give us any of Your Information. The Terms of Use and other policies of the Company stand incorporated by reference into this Privacy Policy.

2. Privacy Commitment

The Company intends to protect the privacy of its users and members accessing or using its Services on its Platform and the privacy of the data provided by them to the Company from time to time. We encourage the users and visitors to our Platform to read this Privacy Policy in detail to understand what types of information we collect and how we use this information.

3. Collection of Information

3.1 For the purposes of rendering the Services, the Company may collect your Information from various channels, including, but not limited to, voluntary submission of information from your end in furtherance of the access or usage of the Services, through requests initiated by you, through the Services and through communication with third parties.

3.2 The minimum age for a user to be registered for the Services is the age of contractual consent under applicable law or 18 years, whichever is lower. We do not knowingly collect any information from any person under the age of 18. If you are below the age of 18, please contact us at If you are aware of a user under the age of 18 using our Services, please contact us at

4. Types of Information collected by the Company

4.1 Personally Identifiable Information (PII) (a) PII, as used in information security and privacy laws, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. PII includes but is not limited to name, email address, gender, date of birth, postal address, phone number, profile picture, family details, and other details shared via the Platform, any application form or email, or any other medium.

(b) Please note that the Company does not attempt to access or store the PII of the end customers of its clients, users, and customers; however, any PII received by the Company in the course of doing business with our clients, users, and customers are handled with confidentiality and available exclusively for the use of the Company.

4.2 Non-Personal Information (NPI) (a) NPI includes the IP address of the device used to connect to the Platform along with other information such as browser details, operating system, the name of the website that redirected the visitor to the Platform, etc. The Company requests you to note that when you access the Platform or receive emails or any communication from the Company, the Company along with its affiliated companies and permitted agents, use cookies and/or pixel tags to collect information and store your online preferences.

4.3 Other Information (a) Any information exchanged by you with the Company in the form of written communication, responses to emails, feedback provided, participation in discussions, etc. is handled with confidentiality and will be available for the exclusive use of the Company.

(b) The Company may also collect other non-specific information to provide you better access to the Services each time such as preferences and interests and other non-personal details, names shared via the Platform, any application form or email, or any other medium. For instance, if you email us with a question or provide feedback, we will use your email address, name, nature of the question, feedback, etc. to respond to your question or feedback. We may also store and use such information to assist us in making the Platform better and easier to use.

(c) The Company may also automatically track certain information about you based upon your behaviour on our Platform and information provided by you. We may use this information to do internal research and development on our users’ demographics, interests, and behaviour to better understand and provide useful changes and updates to the Platform. This information is compiled and analyzed on an aggregated basis.

4.4 Indicative modes of collection of Information (a) When you request a demo on our Platform: We will ask permission relating to an email account, name, phone number, and other similar details.

(b) When you visit our sites: We collect industry standard data from everyone who visits our sites, even if they do not have an account with us. This includes log data that automatically records information about your visits, such as your browser type, operating system, the URL of the page that referred you, the different actions you performed, and the IP address you used to access pages on the sites.

(c) Customer Service: When you contact our customer support services, we collect the information we need to categorize your question, respond to it, and, if applicable, investigate any breach of our Terms of Use or this Privacy Policy. We also use this information to track potential problems and trends and customize our support responses to better serve you. We do not use this information for advertising.

(d) Please Note: Our Services are dynamic, innovative, which means we are always seeking to improve the Services we offer you. We may introduce new features, some of which may result in the collection of new information. Furthermore, new partnerships or corporate acquisitions may result in new features, and we may potentially collect new types of information. If we start collecting substantially new types of personal information and materially change how we handle your data, we will modify this Privacy Policy and notify you in accordance with Section 9 of this Privacy Policy.

5. Usage and sharing of Information

(a) The primary goal of the Company is to gather the information for the Company to render the Services to you, and to ensure quality and efficiency in the Services provided to you. Additionally, we will also be using the information for our internal operational purposes, such as providing, maintaining, evaluating, and improving the Platforms and the Services, and also for providing customer support. We would also be sharing the information with others in the manner provided in this Privacy Policy.

(b) Please note that the Company does not trade or sell your PII unless express consent is sought from you. Except as provided elsewhere in this Privacy Policy, the Company provides limited access to PII to those persons (including employees and contractors) who have a business need for such access. In addition to the disclosures reasonably necessary for the purposes identified above, the Company may disclose your PII to the extent that it is required to do so: (i) by law, (ii) in connection with any legal proceedings or prospective legal proceedings, (iii) in order to establish, exercise or defend its legal rights, (iv) on account of a governmental or judicial request, (v) to enforce or apply our terms of use with you, or (vi) to protect the rights or safety of the Company or its users.

(c) The Company, however, may share the collected NPI with its subsidiaries, divisions, and affiliates, or with a third party as part of any sale, merger, or acquisition. The Company will also share the NPI with its service providers, as may be required, to provide you with the Services. In the interest of providing quality and efficiency in the Services, you agree to inform the Company of any changes to your PII, and also undertake to protect the security of your username, password, and PII in relation to the Platform and the Services.

(d) The Company shall also be entitled to use the Information for conducting data analysis, research-based on reviews about deals, transfer to third party experts for the purpose of outsourcing any Services offered to you by the Company, etc. Any NPI and “Other information” as defined under Section 4.2 and Section 4.3 of this Privacy Policy as well as the data analyses arising therefrom may be shared by the Company to its existing and potential partners, advertisers, investors, and others.

(e) The Company may have a presence on social networking websites and blogs which are promotional and business initiatives to attract, engage and connect to a larger group of people. The domain links contained therein may either direct you to our Platform or request your participation by way of feedback, suggestions, etc. The Company, in this regard, fully disclaims any liability(ies) or claim(s), which may arise by use/misuse of your feedback, suggestions, views, etc. on any of the aforementioned networking websites or blogs, by any third party whether or not known to the Company.

6. Storage of Information

(a) All information collected in connection with the Services and/or on your device(s) may be stored with the Company. If the Company uses a vendor for storage of information, all data stored by the vendor will be subject to the vendor’s security systems, and any breach of such privacy or security policies of the vendor will be beyond the reasonable control of the Company, and the Company will not be held responsible for such breaches.

(b) You understand and agree that the Company may continue to store your information after you cease use of the Services or disable your use of, access to, or otherwise of the Services or the Platform. Please note that the Company shall not use, share or/ and disclose your PII with its affiliates, vendors, third parties, etc. After you cease use of the Services or disable your use of, access to, or otherwise of the Services or the Platform unless required by law to do so. The Company may however continue to use, share and/ or disclose your NPI in furtherance of its Policies.

(c) The Company uses cookies to improve and customize its Services and enhance your experience on the Platform and in relation to the Services. Please note that you can instruct your browser or device, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the Company’s Platforms. However, the Company finds it pertinent to mention that non-acceptance of cookies may restrict your access to benefit from all aspects of the Platform.

7. Commitment to Security

(a) The Company is committed to protecting your privacy and has taken all necessary and reasonable measures to protect your information and handle the same in a safe and responsible manner in accordance with the terms and conditions of this Privacy Policy. The Company ensures to safeguard the security of your PII by implementing standard electronic and managerial pro\cesses to protect against unauthorized access to and unlawful interception of PII.

(b) The Company will ensure its best efforts to protect your Information available with the Company in line with commercially reasonable efforts and general industry standards; however, the Company does not represent, warrant, or guarantee that your Information will be protected against unauthorized access, loss, misuse, or alterations beyond the reasonable control of the Company, and does not accept any liability for the security of the Information submitted to the Company or for your or any third parties’ misuse of your Information.

8. Payment Related Details

(a) The Company uses multiple payment gateways(such as CCAvenue, Ebs, PayU, etc) for processing online payments. We do not store your credit card details, debit card details, or your internet banking details on our servers. The payment data is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS) when processing your payments. Your purchase transaction data is only used as long as is necessary to complete your purchase transaction and is not saved thereafter.

(b) The payment gateway adopted by the Company adheres to the standards set by PCI-DSS as managed by the PCI Security Standards Council. Payment gateways and other payment transaction processors will have their own privacy policies in respect to the information you are required to provide to them and we are required to provide to them for your payment-related transactions, and as such, those details will be governed by their privacy policies.

9. Data Collection & Uses for TicketSimply App

Location Data: We collect precise and approximate location data from Drivers’ mobile devices (after taking their prior consent) when the “TicketSimply” App running in the foreground (app open and on-screen) or background (app open and but not on-screen)

In addition to this, precise location data collected from a drivers’ device during a trip is linked to the bus owners’ accounts. This data is used for alerting customers/passengers, keeping bus owners informed about their vehicles, identifying frauds and litigation.

10. Changes to the Privacy Policy

We reserve the right to modify, amend, suspend, terminate or replace this Privacy Policy at any time within our sole discretion, so please review it frequently. Changes and clarifications will take effect immediately upon posting on the Platform. If we make material changes to this Privacy Policy, we will notify you that it has been updated to enable you to review the materially-changed Privacy Policy.

11. Grievances

(a) In accordance with the relevant provisions of the Information Technology Act, 2000, and the rules made thereunder, the name and contact details of the Grievance Officer who can be contacted with respect to any complaints or concerns including those pertaining to breach of the Terms of Use, Privacy Policy and other policies of the Company are published as under Grievance Officer Name: Puneeth Kumar Kolluru Email address: Phone number: +91 80 406 4070

(b) The Grievance Officer can be contacted between 10 am to 5 pm from Monday to Friday except on public holidays.

12. Governing Law

The Company is incorporated in, and based out of India, and is duty-bound to abide by Indian laws. The Company may not have complied with some privacy laws of other countries and further represents to be unaware of such other legal requirements.